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Kiera Winfield
Kiera Winfield
Read time
mins
Published
November 14, 2024
Sectors & Topics
Latest articles
6 mins
June 9, 2025
HealthTech messaging: Clinical doesn’t equal credible
While healthtech messaging are rightly focused on communicating technical innovation, it felt like something was getting lost in translation.
B2C
Insight
B2B
Branding
...
Healthcare
Creativity and content
6 mins
June 3, 2025
Finding your voice when FS compliance says no
Something happens when FS compliance becomes the gatekeeper for all brand language, but most people won’t believe in faceless financial services institutions.
Insight
Branding
Creativity and content
Financial Services
...
B2C
B2B
7 mins
May 16, 2025
Launching the Taskforce’s storytelling campaign
We joined the City of London’s Women Pivoting to Digital Taskforce spring conference to launch their storytelling campaign.
B2C
Financial Services
B2B
Creativity and content
...
Employer brand
Insight
ESG
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